The team at EM Voices recently had a chat with Les Molnar from Production Alley about the benefits of working with a specialised voiceover agency and why EM Voices stands out as one of the top choices in the industry.
“My name is Les Molnar—a good Hungarian name—but Lazlo or Laz to many. I am the co-owner and producer at Production Alley.
I’ve worked with EM Voices since its inception. They’ve helped us with so many campaigns. They have such a great range of voices all over the country – and I’ve never heard a voiceover artist say a bad word about them. They’re great at organising their voiceover actors to make it work for us and our clients, time-wise – and they know what their actors are up to most of the time, so you usually get instant confirmations. I think that’s a great benefit of dealing with a dedicated voiceover agency rather than an acting agent that also does voiceovers on the side.
Our process with EM Voices is very straightforward – usually, it’s just a matter of sending the girls a quick email and they get straight back to you. And their website demos are a great resource. A client’s first line in the brief is usually, ‘we don’t want them to sound like a voiceover’ – which is why the introduction on demos is so important.
One of their great local voiceovers, Jude Beaumont, was an incredible match for a Myer campaign – and that must have been going for 20+ years. It’s up there with my favourite voices and campaigns – John Mellion on VB, Martin Sheen on Dunlop, Stephen Fry on Honda, to name a few.
On occasions, we might call to discuss a certain type or style we are after. The girls are always suggesting new or alternate voices – and we have had clients change their mind, when we make suggestions like, ‘what about a female?’ or have you considered someone younger/older?” And although I personally think AI will be a big issue in coming years, I do believe the ‘warmth’, ‘passion’ and ‘sense’ that a live human voice offers is still a few years away for AI.
EM Voices are just a great bunch of people, they know their stuff, they’re always helpful with suggestions and accommodating scheduling sessions that work for us and our clients. We love EM Voices!”
